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Showing posts from April, 2024

25 Tools & Resources for Conducting Market Research

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via Marketing https://ift.tt/kveu8BJ Conducting market research pulls details together to help you choose new products or services to launch. They also help identify your audiences and best marketing strategies so you are ready to act without the guesswork. Businesses use market research software to minimize risk and make more data-driven choices. I own a small business, and by gathering facts and opinions, I can better predict whether new products or features — and for more prominent companies, even locations — will succeed before investing. Here are 25 of the best tools for conducting market research, including a few recommendations directly from HubSpot market researchers and bloggers who use them. Helpful Market Research Tools & Resources 1. Similarweb Image Source Similarweb is probably the highest quality, most well-known, and most convenient way to get and compare traffic information about any website you land on — short of having an expert analyst whispering in...

100+ Instagram Stats You Need to Know in 2024

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via Marketing https://ift.tt/5Y2XmVG It feels like Instagram, more than any other social media platform, is evolving at a dizzying pace. It can take a lot of work to keep up as it continues to roll out new features, updates, and algorithm changes. That‘s where the Instagram stats come in. There’s a lot of research about Instagram — everything from its users' demographics, brand adoption stats, and all the difference between micro and nano influencers. I use this data to inform my marketing strategies and benchmark my efforts. Read on to uncover more social media stats to help you get ideas and improve your Instagram posting strategy . 80+ Instagram Stats Click on a category below to jump to the stats for that category: Instagram's Growth Instagram User Demographics Brand Adoption Instagram Post Content Instagram Posting Strategy Instagram Influencer Marketing Statistics Instagram's Growth & Usage 1. Instagram is expected to reach 1.44 billion users by 20...

17 PowerPoint Presentation Tips From Pro Presenters [+ Templates]

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via Marketing https://ift.tt/801exET PowerPoint presentations can be professional, attractive, and really help your audience remember your message. If you don’t have much experience, that’s okay — I’m going to arm you with PowerPoint design tips from pro presenters, the steps you need to build an engaging deck, and templates to help you nail great slide design. Download Now Buckle up for a variety of step-by-step explanations as well as tips and tricks to help you start mastering this program. There are additional resources woven in, and you’ll find expert perspectives from other HubSpotters along the way. Table of Contents How to Make a PowerPoint Presentation PowerPoint Presentation Tips How to Make a PowerPoint Presentation Microsoft PowerPoint is like a test of basic professional skills, and each PowerPoint is basically a presentation made of multiple slides. Successful PowerPoints depend on three main factors: your command of PowerPoint's design tools, your att...