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via Marketing https://ift.tt/lm6rRMg Storytelling is an art. Like art, it requires creativity, vision, skill, and practice. It's a crucial part of the most successful marketing campaigns, and it sets vibrant brands apart from simple businesses and loyal consumers from one-time stop-in shoppers. It’s a valuable tool for all marketers to have in their tool belts, and it's the heart of inbound marketing . This post is a guide to help you discover and understand storytelling and weave gorgeous, compelling tales for your audience. Pick up your pen, and let’s dive in. Since storytelling can take so many forms, creating a good story can be challenging. Here are some quick do’s and don’ts to get you started: The Art of Storytelling Since the dawn of human language, storytelling has been how cultures pass on shared beliefs and values. Some of the stories told today come from stories our ancestors were shared over 6,000 years ago . Every person has a story, but the art of stor...

via Marketing https://ift.tt/UP7yEQo There are a host of bad habits many of us do every day, and research shows these habits really hurt our productivity , especially at work. The more aware we are of how these things are affecting our productivity, the more proactive we can be at taking responsibility for our choices. In this list, I'll break down some of the most common examples of bad habits that stifle productivity and some ways you can break them. Table of Contents Bad Habits Examples List How to Break a Bad Habit Bad Habits That Are Making You Less Productive 1. Rushing in the morning. When the morning rush becomes a habit, there can be negative consequences to your sense of well-being and your overall productivity. Why this habit is bad: When you start off your day in a frenzied state of mind, you're not giving your brain any time to decompress, reset, and prepare for the day. Instead, you're pumping it with adrenaline first thing in the morning, which can...

via Marketing https://ift.tt/WnSUHCK It feels like Instagram, more than any other social media platform, is evolving at a dizzying pace . As it continues to roll out new features, updates, and algorithm changes, it can be hard to keep up. That's where the Instagram stats comes in. There's a whole lot of research out there about Instagram — everything from the demographics of its users and its reach, to how negative space affects the performance of your posts (hint, hint: #68). Read on to uncover more social media stats that'll help you get ideas and improve your own Instagram posting strategy. 80+ Instagram Stats Click on a category below to jump to the stats for that category: Instagram's Growth Audience & Demographics Brand Adoption Instagram Post Content Instagram Posting Strategy Instagram's Growth & Usage 1. Instagram is expected to reach 1.44 billion users by 2025. ( Source ) 2. The Instagram app has over 78 million monthly active user...

via Marketing https://ift.tt/knE9SBH Slack changed workplace communication. It can be a helpful tool or an amusing diversion — and this makes Slack tips essential to cut through the noise. Slack is capable of so much that it's hard to uncover what features you really should be using. To help, we put together some of the best Slack tips and tricks below. From creating to-do lists to customizing your theme, these pro tips are worth showing off to your team. Scan the full list of Slack tricks or jump to the section you're looking for: Why You Need Tips for Using Slack Handy Slack Tips and Tricks Best Slack Tips for Productivity More Slack Tips and Tricks Why You Need Tips for Using Slack Any tool can make your workday more effective and productive. That's the goal. But it doesn't always work out that way. In 2020, offices around the world went through a series of seismic changes. Many teams went remote for the first time. And workplace leaders found themselves...