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via Marketing https://ift.tt/MR8Eqgi Experimental navigation, scrolling effects, and structured typography are just a few of the top web design trends you’ll see in 2023. Regularly updating your website to ensure it feels modern, fresh, and engaging is essential, but without some insight on the latest web design trends, you might not know where to begin. We're here to help. In this post, we've rounded up some of the most prevalent web design trends (+research) you'll see all year long. One major theme amongst these 2023 website design trends is motion, from scrolling effects to micro-animation. Check out this video which details some popular website design trends in 2023, and see for yourself what micro-animation and parallax scrolling look like. 1. Experimental Navigation When we discuss experimental navigation, we’re talking about the navigation patterns that subvert the traditional, which is all-caps navigation on the top of the screen in a sans serif font.) ...

via Marketing https://ift.tt/yOpbDEn Social media is one of the best ways to amplify your brand and the great content you’re creating. But it isn’t enough to just post content to social whenever you feel like it – posting at some times performs better than others. So, what are the best times to post on each social media channel in 2023? We surveyed 1000+ social media marketers  and got the answer. Best Time to Post on Instagram In 2022, Instagram surpassed 2 billion monthly users, with most of its base accessing the platform via mobile. On average, the best times to post on Instagram across industries are mid to late evening and mid to late afternoon, specifically from 6 PM - 9 PM, 12 PM - 3 PM, and 3 PM - 6 PM. The best day to post on Instagram is Saturdays. The worst is on Mondays.  The worst times to post are: 6 - 9 AM. 9 - 12 AM. Best Time to Post on Facebook When it comes to best times to post, marketers report almost identical numbers on Facebook as t...

via Marketing https://ift.tt/LzQJWIB Short-form video is everywhere online and after letting TikTok and Instagram Reels run the show, Facebook finally joined the party with Facebook Reels. What are Reels on Facebook, how do you make them, and how do they differ from other short-form video platforms? We’ll cover that and more below. Facebook first introduced Reels in September 2021, then launched it globally in February 2022. While anyone can create Reels, it’s been highly marketed toward content creators and influencers as an additional way for them to engage and reach new audiences. As an incentive to use Reels, Meta is offering bonus payments to creators based on the performance of their Reels, an initiative they first launched on Instagram. In a statement, the tech company said that they’re developing a suite of creator monetization options and Reels is one facet of it. How to Watch Facebook Reels There are three main ways to access the Reels page on Facebook: the homepag...